Brand Finland to Japan
A 6-month market entry initiative helping Finnish brands and companies explore, validate and build opportunities in Japan.
For Finnish Brands & Companies
Why Japan / Why now
Japan is one of the world's largest consumer and business markets. But entering Japan requires more than localization.
Brand Finland to Japan connects Finnish companies with local consumers, potential partners and real market opportunities.
What makes this different
We combine:
Understand how Japanese consumers and businesses actually respond to your brand.
Use our Japanese Brand Engine to explore how your brand can communicate naturally in Japan.
Test ideas through actual consumers, pre-sales or direct market exploration.
Explore relevant partners and opportunities through customized local matching.
What you'll receive
Choose the track that matches how you want to enter Japan. Both share the same base fee and the same visibility package.
A · Consumer & D2C Brands
For Finnish consumer brands looking to understand Japanese consumers and explore commercial potential.
B · B2B — Startups & SMEs
For Finnish startups and SMEs exploring customers, partners, collaboration opportunities or investment connections in Japan.
No referral fees will be charged to Japanese consumers, partners, investors or organizations introduced through the program.